ITN: British Skin Foundation ‘Skin - Below The Surface’
An innovative programme for ITN News hosted by Louise Minchin featuring Joti Gata-Aura
As an Ambassador for The British Skin Foundation, it was a pleasure to work on this innovative news piece for ITN to shine a spotlight on the challenges faced by those living with various skin conditions.
60% of people in the UK currently suffer from or have suffered from a skin condition
Some skin conditions can be particularly distressing to the individual and below the surface, can influence their everyday life – how they feel, behave and how they are perceived by others. In this film, we hear first-hand accounts of the effects of living with a skin condition.
“We are delighted to launch our new programme in partnership with ITN Business. Skin: Below the Surface amplifies patient voices and creates awareness around the psychological impact of skin conditions. We know the enormity of the impact skin conditions can have on mental health and how isolating that can sometimes feel. Working with ITN Business has given us a fantastic opportunity to highlight the issue and the important work being done to help by both ourselves and our partners.”
